Website Design
We build modern, secure and conversion focused websites for organisations across the West Midlands, from growing SMEs to larger enterprises. With over 20 years’ experience in IT support and cyber security, our websites are designed not just to look good, but to support your business goals, drive engagement and improve visibility in search.
1. Discovery and Strategy
Before we begin designing, we take time the to understand your business and your goals. This ensures every decision is driven by purpose.
This stage includes:
- Definition and Purpose: identifying the main goal of your website, such as generating new leads, promoting a service, or supporting existing customers
- Research and Analysis: reviewing competitors and understanding what users expect from your industry online
- Content Strategy: deciding what messaging and content is needed for each target audience, and how it should be structured
2. Site Map Planning & Wireframes
Next, we plan the website structure and user journey. This stage focuses on usability and ensures your site is simple to navigate and built for conversion.
This includes:
- Site Map Creation: mapping the full structure of your website, including page hierarchy and key user pathways
- Wireframing: creating layout plans to define where content and interactive elements will sit (menus, forms, buttons, CTAs)
- Finalising Website Content: confirming written content, imagery, and any required downloadable resources or forms
3. Design and Development
With the structure agreed, we begin creating your website design and building it into a functional, high-performing site.
This stage includes:
- Branding and Theme Integration: ensuring your design reflects your brand identity
- Design Mock-ups: sharing visual concepts so you can approve layouts and design direction
- Front End and Back End Development: building the site so it works smoothly for users and is easy for your team to manage
- Content Upload and Formatting: adding all written and visual content in a polished, consistent format
4. Testing, Launch and Maintenance
Before your website launches, we carry out full testing to ensure everything functions correctly and delivers a consistent experience.
This stage includes:
- Bug & Issue Testing: checking links, forms, loading speed, accessibility, and performance
- Responsive Optimisation: ensuring your web design works beautifully on desktop, mobile phones, and tablets
- User Experience Consistency: making sure all users get a smooth, clear experience, regardless of device
- Pre-Launch Monitoring & Tracking: setting up analytics and monitoring systems to track performance from day one
Why Choose Vibrant Networks for Website Design?
Designed for Business Growth
Security First Architecture
20+ Years of Experience
Why Great Website Design Matters for Your Business
A well designed website helps:
- Build credibility with decision makers and potential clients
- Improve visibility in Google search and AI results
- Increase enquiries and leads
- Support your IT and security strategy
- Communicate your services clearly
A poor website can give the opposite impression, confusing visitors and reducing trust just when they’re evaluating you.
Consistent Support Throughout
Every step of our web design process is built around your brand, your goals, and your audience. Once your website launches, we don’t disappear — our team remains on hand to resolve any issues quickly, support ongoing improvements, and help you keep your website updated, secure, and performing at its best.
